Tourism in Ontario is a $38 billion business. It is a critical part of Northumberland County’s economy. It generates $120 million annually, according to a 2021 county report.
For the past two years, tourism operators and related businesses faced tough times. Lockdowns, travel restrictions and various public health measures crippled the industry.
Now, as the restrictions ease, people are starting to travel more. Tourists are returning as venues and events prepare for the summer of 2022.
This week’s show focuses on tourism. Two key people are going to talk about the trials, tribulations, and triumphs as this beleaguered industry climbs out.
Nancy Allanson, executive director of the Trent Hills Chamber of Commerce, will take us back to a major promotional campaign called Right Here in Northumberland.
Eileen Lum, tourism manager for Northumberland County will provide a broader insight.
Both will look at the impacts of the pandemic on entrepreneurs, business owners, employees, and the economic impacts. AS well, they will look forward to what is ahead.
